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"Addressing Water Scarcity: Mediation and Sustainable Solutions Discussed at FTCCI Event"

In an enlightening program on Water Security and Sustainability Approach for Industry, organized by FTCCI in Red Hills, the issue of water scarcity and the importance of adopting sustainable practices were highlighted. Renowned water security expert, G. Bala Subraamanyam, emphasized the need for water conservation and the impact of water scarcity on industries.






During the event, Anil Agarwal, President of FTCCI, stressed the significant role played by the industrial sector in addressing the water scarcity challenge. He emphasized the necessity for industries to adopt sustainable approaches to water usage and management, ensuring their own water security while contributing to the well-being of society and the environment.




G. Bala Subraamanyam, an esteemed expert and Chairman of the Environment Committee with FTCCI, shared valuable insights on water conservation. He highlighted the scarcity of freshwater resources and the disproportionate consumption of groundwater in India. Citing alarming statistics, he noted that India, with only 4% of the world's water resources, is home to more than 17% of the global population. He further mentioned that by 2050, India may experience a 6% loss in GDP due to the water crisis, with the projected water demand being twice the available supply by 2030.



Bala Subraamanyam emphasized that while water may seem freely available, it comes at a cost. Governments source water from distant locations, involving significant expenses. For instance, Chennai receives water from Veeranam Lake, which is 235 km away, while Hyderabad relies on the Krishna River from a distance of 130 km. Understanding the value of water and its associated costs is essential for individuals and communities.



The expert advised adopting water-efficient fixtures as a crucial step towards water conservation. By replacing conventional fixtures with water-efficient ones, such as toilets, urinals, faucets, and showers, significant water savings can be achieved. He shared examples from around the world, where countries like the USA, Australia, and Singapore have implemented water-efficient labelling schemes and mandatory regulations, resulting in substantial water and energy savings.


Bala Subraamanyam stressed the need to develop a scheme for water-efficient fixtures, similar to energy efficiency ratings. He also encouraged industries to conduct water audits, promote research, and support the production of water-efficient products as part of the Make-in-India initiative.

The event included various sessions on topics such as water auditing for industries, nature-based wastewater treatment solutions, and groundwater governance. Additionally, attendees had the opportunity to learn from the experiences of experts like Mr. K. Narayana Swamy, who shared his journey from water treatment to resource recovery plant.

The program provided valuable insights into the pressing issue of water scarcity and the urgent need for sustainable water management. Through mediation and sustainable practices, industries can play a vital role in conserving water resources and securing a better future for all.

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